(Nextdoor) Why is my content being blocked?

If you find that your content is being blocked or removed from Nextdoor, it is likely due to the platform's highly specific Publisher Policy. Unlike other social networks, Nextdoor enforces strict rules to ensure that only high-quality, locally relevant news reaches its neighbors.

Nextdoor’s Local Content Requirement

Nextdoor's primary mission is to connect neighbors with locally relevant information. According to the Nextdoor Publisher Policy, content that focuses on national or international news/politics is generally prohibited for publishers.

Key Content Restrictions

To avoid being flagged by Nextdoor's moderation team, ensure the content you intend to post does not contain the following:

• National/International Focus: Content must primarily focus on local news relevant to your selected discovery areas.
• Opinion & Editorials: Nextdoor does not allow opinion pieces, editorials, or endorsements. Content must be unbiased, informative, and objective.
• Sponsored Content: Promotional activity, native advertising, and sponsored articles are strictly prohibited.
• AI-Generated Content: All content must be the result of human journalistic effort. Fully or substantially AI-generated content is excluded from the platform.
• Sensationalism: Images and headlines must not be graphic, shocking, or misleading (bait-and-switch tactics).

Technical Quality Standards

Beyond the topic of the article, Nextdoor evaluates the technical quality of the post. If your content is being blocked, check the following in your CMS or RSS feed:

• Functional Links: URLs must route directly to the article page and not to third-party platforms for the sake of boosting traffic.
• Proper Attribution: All news content must have clearly visible dates and bylines.
• Image Quality: Use high-resolution photos that are directly related to the article content.

Eligibility Criteria

Nextdoor also monitors the "health" of publisher accounts. To remain eligible to post, your organization must:

• Have a history of publication dating back at least one year.
• Publicly acknowledge adherence to a Code of Ethics (such as the SPJ Code of Ethics).
• Maintain a secure website (HTTPS).