Supercharge Your Evergreen Content Strategy with True Anthem's Evergreen Prediction Score

Evergreen content is the gold standard for social media success. It's the kind of content that stays relevant year-round, driving engagement and traffic consistently. But identifying this valuable content within your CMS can be a challenge. That's where True Anthem's Evergreen Prediction Score (EPS) comes in!

What is EPS?

EPS is a score assigned by True Anthem's AI engine, using natural language processing (NLP) and machine learning (ML) to predict how "evergreen" a piece of content is. Scores range from 0 to 100, with anything between 50 and 100 considered evergreen. This helps you easily identify content with lasting social media potential.

How Does EPS Benefit You?

• Effortless Evergreen Content Discovery: Leverage the pre-built "Top Evergreen by ML Prediction" Smart Search to find high-performing, evergreen content automatically identified by True Anthem.
• AI-Driven Content Selection: Use Content Rules to ensure only evergreen content (based on a specific EPS range) gets selected for social media distribution through True Anthem's automation.
• Refine Your Content Selection: Utilize EPS alongside Evergreen Smart Tags and seasonal filters within custom Smart Searches to curate the perfect content for your social media needs.

• Continuous Improvement: True Anthem's models are constantly being refined based on user feedback (through "thumbs up" and "thumbs down" ratings) to ensure the accuracy of EPS.
• Boost Evergreen Content Performance: Identify and promote your evergreen content with confidence, maximizing its social media reach and impact.

Taking Control of Your Evergreen Content

True Anthem empowers you to not only leverage its EPS but also contribute to its improvement. Here's how:

Provide User Feedback: When viewing content in the Content Discovery panel, confirm an evergreen classification with a "thumbs up" or indicate non-evergreen content with a "thumbs down." This feedback helps us refine our models.

Utilize Evergreen Smart Tags: Applying the Evergreen Smart Tag to content in the Post Editor or Content Discovery assigns a perfect EPS score of 100.

True Anthem's Evergreen Prediction Score is a powerful tool to streamline your social media content strategy. By leveraging EPS, you can effortlessly identify and share your evergreen content, maximizing its impact and audience reach. With True Anthem and EPS as your partners, your social media success is evergreen!